By this I mean the products of your own creative process, work that hasn't been commissioned by someone else.
This is the hardest way to be successful as a creative and boils down to one thing mainly...the ability to create, maintain and increase an audience for your work.
The development of an audience isn't difficult, but does involve lots of hard and repetitively work. I have previously posted on how to develop a profile as an artist, but the basics are:
- When looking for exhibitions, only approach galleries that show your kind of work. Most galleries have a very narrow spectrum of types of work that they show. Its helps them develop and maintain their audience.
- Try and get your exhibitions reviewed if you can. Invite your local culture journalists as VIPs and press release all of the local media and promote constantly wherever you can.
- At your exhibitions, collect and keep email addresses of visitors so you can mail them about future exhibitions and keep them up to speed with what you are up to.